Many thanks to Vasaloppet for the trust in contributing to the development of one of Sweden’s strongest and most prestigious brands.
During 2025, Geztio has worked together with Vasaloppet to lay a solid foundation for future business development and revenue optimization in the digital advertising and media business. During Q4, we were also assigned to deepen the work in a strategic new area: accommodation packaging. The focus has been clear. Can accommodation packaging strengthen the participant experience and at the same time create long-term sustainable revenue for Vasaloppet
The investigation has now been delivered – and we are very happy about the positive response from Vasaloppet. Working closely with an organization that combines a strong brand, social benefit and business professionalism is a privilege.
Do you want to know more about the work or think about packaging, digital business development and new revenue models for events and destinations?
Please contact Lars-Börje “Bulan” Eriksson at bulan@gezt.io or sales@emvico.se